EFG Hermes’ (HRHO) consumer finance arm valU has partnered with e-commerce platform “Noon” to provide consumers with flexible payment plans while shopping via Noon.
Customers will be able to get easy finance plans for purchases of EGP 500 or more on Noon, which includes clothing, electronics, health & beauty products, as well as home appliances among others.
Why this matters
This partnership will enable a wide range of customers to buy products at competitive cost through various bundles of simple payment plans, thereby encouraging more customers to buy their products online. This collaboration comes as a part of ValU’s overall expansion strategy.