The Clap
Edita (EFID) has increased the prices of some of its products, ranging from EGP 1 to 2, depending on the price of the original product.
The deets
The increases are for all products in the bakery line, & some products in the wafer line.
The price of baked goods (Molto), which costs EGP 4 pounds, has jumped to EGP 5, prices of products that were EGP 5, increased to EGP 7.
The company also raised the price of Fresca Bar products, from EGP 2 to EGP 3.
Why this matters
Inflation in Egypt is on the rise & wheat prices have been all over the place lately. Wheat is most likely an ingredient in several of these bakery & wafer products, & so these price increases come as no surprise.
