The Clap General Motors will invest $81 million to build an electric model for its Cadillac brand.
The deets The new model, Celestiq, will be hand-built. An unconventional move that goes to show GM’s focus on building an EV that could compete with Tesla. Celestiq will be produced in limited quantities.
Why this matters GM & Ford Motors are among the frontrunners leading the race to catch up with Tesla. Both companies have been, for the longest time, urged by investors to shift their business to the EV industry.