The Clap
Disney’s ESPN+ increases their monthly subscription by $3.
The Deets
ESPN+ subscription sees its price jump from $6.99 to $9.99. This sees a 43% hike. The yearly subscription has also increased in price from $69.99 to $99.99.
However, the fee for getting a bundle of all of Disney’s streaming services has remained the same.
Why the price increase?
ESPN+ had expanded its NFL rights, rights to Wimbledon and the Australian Open, and renewed its rights to more sporting events.
In an attempt to generate more revenue, Disney is betting on a comeback from live sports streaming as an effect from the pandemic.