Thndr Claps » U.S. Claps » Retail 👕 » Walmart sets foot into Metaverse 👨💻
The ClapWalmart (NYSE: WMT) took its first step into the metaverse, unveiling two experiences on Roblox’s (NYSE: RBLX) virtual platform.The DeetsThe two experiences are Walmart Land, which will show fashion, beauty, and entertainment products and Walmart’s Universe of Play will show toys.Walmart is following in the footsteps of companies like Nike, trying to grab users’ attention through virtual universes.Why this MattersThis initiative is the first significant step taken by the company with regard to the metaverse, adding another creative way of reaching customers.This initiative gives Walmart reach to 52 million daily active users, most of which belong to a younger age group.
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